The Eutopian Light Mod? The Beauty Dish

As an amatuer photographer interested in lighting I was almost always drawn to a beauty dish, and I remember quite a lot of interest for Todd Owyoung's DIY beauty dish when it first appeared as a means for amateurs to obtain their very own cheap beauty dish - it wasn't for everyone but I've always been intrigued by the light quality from a beauty dish.

Speedlight Beauty Dish for the Masses?

The beauty dish is probably up there as an amateur's holy grail of lighting modifiers after they've exhausted the various umbrellas, softboxes, grids and bedsheets.

However the hotshoe speedlight beauty dishes tend to be a very limited for the speedlight/hotshoe market except for David Tejada's infamous plant pot dish or Todd Owyoung's 'chinatown special'. The professional/non DIY beauty dish market for speedlight options is ruled mostly by Kacey and Mola, discounting the no name ebay pans/S mount mods.

But now LumoPro provide their 22" beauty dish offering - how does it fare?